Authentic foods,
world-class services and consistent innovations are few things customers want
from fast-casual brands. Most of customers in India have recognise that
fast-casual restaurant charge high prices after GST implication. Young consumer
willing to pay a little for food prepared from authentic ingredients, spices or
herbs. Approx. 60% consumers in India love to eat healthy foods offered at a
QSR (quick service restaurant). In order to create great brand value new fast
food brands should recognise modern trends and try to develop recipes that give
new taste to tongue and also develop value of foods away from home. The
increasing demand for healthy fast food is an opportunity for foodservice
operators to give amazing experience to future customers. Food franchise sector
accelerate by modern-day trends and opportunities. Amazing promotion
strategies, competitive pricing, unique products and online delivery system are
few elements require to build successful foodservice business.
Different
ways
Playing music – Music is
best way to relax your mind after hectic daily routine activities. Some
major restaurant chain has observed increment in sales after implementing music
systems in QSR. Most restaurant chains play music in order to give fresh
environment to customers. Music that makes customer happy is good for business.
On the other hand you should focus on what kind of music like by customers.
Unique food presentation –
Young consumer want to experience recipes offer in unique style. For example,
one of the restaurants in Japan develops its own unique way by offering foods
on bamboo sticks. Food franchise operators should extraordinary food
presentation way to attract young consumer.
Marketing campaigns –
During festive occasions some food franchise operator conduct events to promote
new products. As per reports, majority of customer show great interest in
various events organised by food operators. If you’re new to fast food industry
then you should adopt unique ways to attract customers.
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